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今回は滝沢氏が語る「情報発信のコンセプト」について深堀りしていきます。情報発信を始めるにあたって、多くの人が内容や頻度、SNSの選び方などに目が行きがちですが、実は最も大切なのは「誰に、何を、なぜ伝えるのか」というコンセプト設計です。 情報発信は、ただ言いたいことを発信すればいいというものではありません。むしろ、自分の想いやノウハウを届けたい相手に正しく届くためには、あらかじめ明確なコンセプトが必...